The maker of Lil Nas X's 'Satan Shoes' has settled a trademark dispute brought by Nike, and will buy back doctored Nike shoes it has sold

  • Nike settled its lawsuit with MSCHF over the controversial “Satan Shoe,” the retailer told Insider.
  • The terms of the settlement include a voluntary recall for MSCHF buy back the shoes.
  • “The parties are pleased to put this dispute behind them,” Nike said in a statement.
  • See more stories on Insider̵;s business page.

Nike has settled with the maker of Lil Nas X’s controversial “Satan Shoe” for an undisclosed amount.

Nike filed a trademark infringement suit on March 29 after art startup MSCHF collaborated with Lil Nas X on a shoe that knocks off the Nike Air Max 97 and claimed to insert a drop of human blood to the midsole. 

The terms of the settlement include a voluntary recall that allow MSCHF to buy back the Satan Shoes for their original retail price. MSCHF said on April 1 it had shipped at least 200 pairs of the shoe before a judge granted Nike’s temporary restraining order to stop processing the orders.

“If any purchasers were confused, or if they otherwise want to return their shoes, they may do so for a full refund,” Nike said in a statement to Insider. “The parties are pleased to put this dispute behind them.”

Read more: Nike tried to sue the controversial ‘Satan Shoes’ out of existence. Instead, it’s fueling hype as pairs sell for thousands of dollars on the resale market.

Nike added customers who do not want to return the shoe or encounter a “product issue, defect, or health concern,” should contact MSCHF. The shoe giant reiterated Nike had no role in selling the Satan Shoe.

MSCHF has made a reputation selling unorthodox, “meme-worthy” products, a $10 toaster bath bomb and an app for making stock investments based on astrological signs.

Last year, the startup sold a Jesus-inspired sneaker filled with holy water that also appeared to be altered Nike Air Max 97s. The “Jesus Shoe” will also be part of the voluntary recall as part of Nike’s settlement.

“If we can make people a fan of the brand and not the product, we can do whatever the f–k we want,” Daniel Greenberg, the head of commerce at MSCHF, told Insider’s Paige Leskin last year. “We build what we want. We don’t care.”

MSCHF was not immediately available for comment.

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